Kremer Johnson Creates a Library of Lifestyle Images for Wells Fargo
Kremer/Johnson worked with Wells Fargo last year to produce a campaign that was unique compared to other campaigns in their marketing history. A combination of expressive talent and head-on portraiture led to a campaign that successfully upheld Wells Fargo’s reputation while also engaging audiences in new ways.
Because of the success of this shoot, Wells Fargo selected Kremer/Johnson to create a library of images in a lifestyle direction. The goal was to paint specific moments of banking and while keeping true to their style of strong color theory and expressive talent, Neil and Cory shot a less scripted lifestyle shoot to produce the library. Our clients typically call for Kremer/Johnson because of their conceptual narrative story telling, so this project was a fun way to work in lifestyle and create a library that boasts brand legacy and fresh imagery.
Further Reading
PROJECTS
Kremer/Johnson Creates Nuanced Scenes for the AI Foundation
The AI Foundation needed images for their site and marketing materials that displayed the technical capabilities of its intangible product. With their narrative-driven conceptual talent, photography duo Kremer/Johnson were up for the challenge.
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PROJECTS
Kremer Johnson's Provocative 'Second Thoughts' Series
'Second Thoughts' calls into question the original intent of the Second Amendment, in Kremer Johnson's notable conceptual style.
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NEWS
Le Book Connections Chicago Awards Kremer/Johnson
LeBook just announced the winners for the Creative Awards from Connections Chicago and we are excited to announce that KremerJohnson won for their Dive print in the non-advertising category.
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